Top 5 Consumer Finance Apps in the UK Q2 2023

During the second quarter of 2023, the top consumer finance applications in the United Kingdom demonstrated diverse performance trends across weekly downloads, revenue, and active users. Here’s a detailed look at the key metrics for these apps on a unified platform, with data sourced from Sensor Tower.

Emma - Budget Planner Tracker saw a peak in weekly revenue at around $34.3K in early May, followed by fluctuations and ending the quarter with approximately $28.6K. Weekly downloads varied, peaking at 9.7K in late March and experiencing a low of around 5.9K in early May. The app maintained a relatively stable number of weekly active users, with a slight dip from 158K in late March to around 140K by the end of June.

Budget Planner l Snoop Money showed a consistent increase in weekly downloads, starting at 4.4K in late March and reaching up to 8.7K by the end of June. Revenue peaked at $7.6K in early April and then stabilized around $4.7K towards the end of the quarter. The number of active users grew from 85.8K to 93K over the same period.

YNAB had a relatively stable revenue trend, with weekly figures hovering around $3.3K to $4.1K, peaking at $4.2K in the final week of June. Downloads remained steady, fluctuating between 372 and 699 per week. Active users saw minor variations, ending the quarter with around 3.5K.

Moneyhub: Smart Budget Planner experienced consistent weekly revenue, maintaining figures between $2.7K and $3.1K throughout the quarter. Downloads were relatively low, starting at 609 in late March and ending at 483 by the end of June.

Splitwise demonstrated strong weekly download numbers, peaking at 22.1K in the last week of June. Revenue showed a similar upward trend, reaching $2.9K in mid-June. Active users increased from 44K in late March to nearly 50K by the end of the quarter.

For more detailed insights and data on these apps, visit Sensor Tower.